Strengthening the CSOs’ and Young Leaders’ Fundraising Capacities & Promote the Culture of Philanthropy in Armenia

The action aimed to strengthen the CSOs’ and Young Leaders’ fundraising capacities and promote the culture of philanthropy in Armenia. To achieve the above objective, Anna conducted the fundraising capacity needs assessment survey for the 54 organizations in Yerevan and Tavush region. Then, she designed the training module and delivered interactive seminars for the young civil society activists from the Yerevan and Tavush regions. Following this, to build international cooperation and extend her networks worldwide, Anna organized business trips to the leading fundraising/international organizations in the Netherlands and the UK. During her visit to the Netherlands, she met the representatives from the European Fundraising Association, Goede Doelen Nederland/Charity Netherlands, Netherlands Red Cross and Han Valk Consulting. On the other hand, to familiarize herself with the British fundraising market, she visited the Institute of Fundraising (IoF), Fundraising Regulator, Astarita, Aldrich & Ward (AAW), Resource Alliance and attended a Fundraiser’s Club Event at Impact Hub King’s Cross in London. At the final stage of the fellowship action, Anna organized a panel discussion on “Fundraising in Armenia: Current Challenges and Opportunities” engaging the local experts, CSO representatives, media and other stakeholders.

The project raised awareness of 64 civil society activists in fundraising with a specific focus on digital fundraising tools, proposal writing, mentorship, project design and crowdfunding. Also, the action formed a community of fundraisers and hosted the official networking event involving 83 participants from 70 organizations. The panel discussion served as a platform to build dialogue among the fundraisers and encourage new partnerships. For example, the Association of Fundraising Professionals of Armenia made 5 successful partnership agreements with the international organizations to engage in cross-country collaborative initiatives․ The international business trips in Amsterdam and London gave Anna an immense opportunity to enhance her qualification and contacts in a global environment.